Table of Contents
Topic | Page(s) |
Our Mission, Vision, Educational Philosophy, and Beliefs | 2 |
Reasons for Strategic Plan, Main Data Sources | 3 |
Areas of Focus & Specific Goals Related to Each Focus Area | 4 |
Academic Excellence | 5 |
Stakeholder Communication | 7 |
Professional Dev. & Staff Evaluation | 8 |
Recruitment & Retention | 10 |
School Operations | 12 |
Student Enrollment | 13 |
SWOT Analysis (updated) | 15 |
Our Mission:
The mission of Everyday Ibaadah Academy (EDIA) is to build confident learners. We are committed to providing educational opportunities for diverse students from around the globe. We work to offer quality standard-based academic curriculum with authentic Islamic Studies and quality Arabic language instruction.
Our Vision:
The vision of EDIA is to provide culturally relevant curriculum for K-12 learners who aspire to become confident in their identity as Muslims, and responsible global community members who can make significant and positive contributions to society.
Our Educational Philosophy:
We inspire to cultivate students upon sound Islamic studies, curriculum that fosters global responsibility, digital citizenship and skills needed for academic success, as well as economic and social sustainability.
Our Beliefs:
We believe in empowering students to become the best they can from an academic, intellectual, religious, and economic standpoint. EDIA aims to foster a learning environment that helps students to become valuable and productive agents of change in the global communities where they live. Further, we work hand in hand with parents as partners and school stakeholders to provide K-12 learners with the necessary tools, resources, and knowledge needed in order to develop 21st century skills.
Reasons for This Strategic Plan
The purpose behind this strategic plan is to give leaders of the school clear direction so that focus on vital areas can be provided to improve and develop comprehensive program services for the diverse learners that we serve. Within coming years, EDIA will have the capacity to serve over 1,000 students worldwide. Further, in addition to the online programs we offer, EDIA aims to expand by opening physical locations in various states in the U.S. A school that witnesses such a large expansion need developing a comprehensive plan that can be implemented, reviewed, and modified to the meet the needs of the school in accordance with its goals, vision, mission, and beliefs.
In addition, the market for online schools is quickly growing and many
competitors are appearing. It’s important that EDIA reaches to the top of the list of qualified online educational providers and becomes a well-known name in the virtual school market. However, our administrative team understands that this will only take place once a number of strategic actions are created through careful analysis, followed by organized planning, strategic implementation of coordinated services and follow up. Only then, will EDIA establish itself as one of the prime online educational providers in the world.
Main Data Sources for the Strategic Plan
EDIA’s strategic plan is based on a number of key components including:
Stakeholder Survey results
Regular daily feedback from staff, students, and parents
Insight into the current best and evidenced-based practices of online schools
Test results, analysis, and comparisons
Feedback and recommendations obtained from Cognia during our candidacy meeting
Areas of Focus
Based on our needs assessment, we created our SIP with focus on 6 main areas:
Academic Excellence and Student Success
Stakeholder Communication
Professional Development
Recruitment and Retention
School Operations
Student Enrollment and Retention
Specific Goals Related to Each Focus Area
Academic Excellence and Student Success: Provide a high level of education which is supported by research, analysis, planning, implementation, and followed by evaluation and assessment.
Stakeholder Communication: Strengthen the lines of communication with all stakeholders using various platforms for communication.
Professional Development: Continue to train and develop our staff and teachers so that they remain up to date with the best instructional and learning practices and strategies.
Recruitment and Retention: Improve hiring and retention of qualified teaching and support staff who can help carry out the instructional and support service needs of EDIA.
School Operations: Ensure that EDIA’s operational affairs are systemic, systematic, and sustainable.
Student Enrollment and Retention: Increase student enrollment and retain current students
*Note: Each goal is supported with objectives and tasks which clarify how goals will be accomplished and implemented. Also, a matrix of accountability and timeframe is listed giving details of who is responsible and when is the task expected to be completed.
Academic Excellence and Student Success: Provide high quality education which is supported by accurate research, analysis, planning, implementation, and regular evaluation and assessment.
Objective 1 | Improve Curriculum Framework |
Strategies |
1.1.1 | Under the leadership of the school principal, a team of teachers will be formed, and they will be responsible for reviewing the curriculum framework including pacing guides, learning objectives, content, resources, etc. |
1.1.2 | Create a schedule for academic planning and review meetings. It is vital that the academic team meet regularly with a clear detailed agenda for academic improvement and development. |
1.1.3 | In addition to reviewing the current content, the team will also suggest modification to content and additional resources. |
1.1.4 | Individual improvement and development plans will be created for all subjects offered at EDIA. |
1.1.5 | At the end of the academic year, the team will present a report and conduct a meeting with the directors with their tasks and suggestions in preparation for the following academic year. |
Objective 2 | Improve student performance on assessments |
Strategies |
1.2.1 | Teachers, students, and parents will be orientated on the importance of accurate assessment and how EDIA uses performance results for academic improvement and planning. |
1.2.2 | School-wide awareness and goal setting will be established in order to encourage better performance in assessment. |
1.2.3 | Data will be gathered and analyzed from formative and summative assessment and results will be compared during the academic year. |
1.2.4 | EDIA will select a standardized test for our students to conduct a minimum of twice per year, and possibly 3 times (fall, winter, and spring) |
1.2.5 | Standardized test results will be compared to EDIA internal assessments, and these results will be reviewed by teachers and directors for the purpose of creating action plans. |
Objective 3 | Creating a culture of academic excellence, high standards, exemplary character, and educational seriousness among students |
Strategies |
1.3.1 | At the beginning of each academic term EDIA will conduct parent/student orientations in order to build awareness among parents and students about EDIA’s high expectations and commitment to quality education. |
1.3.2 | EDIA will conduct PD sessions with our instructors and provide them with strategies to assist them in creating a culture of academic excellence among students. |
1.3.3 | School-wide exemplary character rubrics will be communicated to parents and students. |
1.3.4 | Project based learning will be implemented and students will be required to complete a minimum of 2 projects in various subjects per term. |
1.3.5 | More focus will be provided to Arabic, Quran, and Islamic Education by way of increased PD session, department monitoring, and close teacher evaluation. |
Intended Outcomes:
English, Math, Science and Arabic departments must review and update departmental folders by the end of the first term with complete detailed information on: Pacing guides per term (English & Math based on CCSS, Science based on NGSS PD sessions, schedules, and topics per academic year (before, during, after) Data analysis processes and schedules RTI (Response to Intervention- remedial) materials specific for both terms of the academic year Department substitute materials for each individual week both academic terms
|
Computer Studies, Social Studies, Arabic, Islamic Ed, and PE complete their departmental folders
|
Timeframe and Accountability Matrix for Academic Excellence and Student Success
Objective – Task | Timeframe | Responsible Person (s) |
1 | by 3rd week of 1st term | Principal, lead teachers |
2 | Ongoing | Principal, all teachers |
3 | Ongoing | Principal, all teachers |
Stakeholder Communication: Bridge the gaps in communication with all stakeholders using strong platforms for communication.
Objective 1 | Develop stronger, more consistent means of communication with parents |
Strategies |
2.1.1 | During our yearly orientation sessions with parents and student, EDIA will inform of our various means of communication. |
2.1.2 | EDIA’s principal is required to send regular emails to parents reminding them of the channels of communication and requesting them to contact the principal, or IT support if they experience any difficulties. |
2.1.3 | Regular weekly spot checks on Thinkwave to ensure that teachers are responding to parent inquiries on a daily and weekly basis. |
2.1.4 | Greater measures of accountability are enforced when it is discovered that teachers and admin aren’t regularly communicating with parents. |
Objective 2 | Parents are provided greater access to decision making at EDIA |
Strategies |
2.2.1 | At the beginning of each academic year, parents are invited to an orientation where we discuss EDIA’s preparation and plans for the year. During these meetings parents can voice their concerns and provide suggestions which will be considered by school leadership. |
2.2.2 | Parent Advisory Groups (PAC) are established each year in order to gain feedback from parents and involve them in school discussions. These groups will meet once a month with clear agendas and matters of discussion created by participants. |
2.2.3 | Parents are invited to attend regular meetings with school leaders to voice concerns, discuss plans, and gather suggestions for the coming academic year. |
Objective 3 | Encourage parental involvement in various school events |
Strategies |
2.3.1 | At the beginning of the academic year parents are provided with a list of educational events and they are encouraged to participate. |
2.3.2 | On a monthly basis, parents are invited to participate in online school events. |
Timeframe and Accountability Matrix for Stakeholder Communication
Objective - Task | Timeframe | Responsible Person (s) |
1 | Ongoing | Principal and Administrative Assistant |
2 | By 2nd week of first term, and ongoing | Directors & Principal |
3 | Ongoing | Directors & Principal |
Professional Development and Staff Evaluation: Continue to train, develop, and monitor our support staff and teachers in order that they remain up to date with new instructional and learning strategies.
Objective 1 | Create an effective PD plan at the beginning of each academic term based on the needs of EDIA administrative staff and teachers |
Strategies |
3.1.1 | EDIA will distribute a PD needs questionnaire which will be distributed to all staff and teachers seeking feedback for their needs |
3.1.2 | All teachers should complete a certified teachers training course within 2 years of working for EDIA |
3.1.3 | All school leaders should complete a minimum of 10 PD training hours per academic year |
3.1.4 | All EDIA teachers should complete a minimum of 25 PD training hours per academic year |
3.1.5 | The academic committee will prepare a list of PD topics which they feel are priority for all teachers to attend based on feedback received from teachers and survey responses. |
3.1.6 | EDIA’s principal will filter the list and assign the specific topics to the teachers who they feel are most in need. They will also decide if the training can be conducted in-house by one of our senior teachers, or by an external trainer. |
3.1.7 | School leaders will gather and decide on minimum 1 weekend training event delivered by an expert external trainer. Ideally, the event will be held once a term on a Saturday for a minimum of 5 hours. Teachers will receive certificates of participation for attendance. |
Objective 2 | Develop a PD digital library |
Strategies |
3.2.1 | EDIA will develop a digital PD library which contains training videos on various educational and instruction topics. The videos are concluded with a number of questions to test that all trainees have correctly comprehended the training materials. |
3.2.2 | Each teacher and support staff member will be required to complete a specific number of digital training hours per academic year in addition to the live PD sessions mentioned in objective #1. |
3.2.3 | Academic coordinators and HoDs are required to add 5 PD videos per academic year to the digital library, and completion of the videos is considered in their yearly evaluation. |
Objective 3 | Develop a systematic means of post training evaluation |
Strategies |
3.3.1 | EDIA’s Academic Team will create a systematic, comprehensive means for evaluating teachers and support staff in order to assess training implementation and impact. |
3.3.2 | EDIA’s Principal and Lead Teachers are responsible for conducting regular classroom observations which are preceded by pre-observation meetings and followed by post-observation meetings. Teachers are provided clear evaluation reports within 3 working days. |
3.3.3 | Post training evaluation reports are saved and filed with the school leaders. These reports will be reviewed and contribute to the yearly teacher evaluation process. |
Intended Outcomes:
2021-22 | observations for all teachers within the academic year. observations for all teachers within the academic year. |
2022-23 | observations for all teachers within the academic year. observations for all teachers within the academic year. |
Timeframe and Accountability Matrix for Professional Development
Objective - Task | Timeframe | Responsible Person (s) |
1 | By 3rd week of 1st term | Directors & Principal |
2 | Ongoing | Principal & Lead Teachers |
3 | By Spring 2023 | Directors, Principal and Lead Teachers |
Recruitment and retention: Hire and retain highly qualified and experienced professionals who contribute to and develop a prosperous educational atmosphere.
Objective 1 | Create stronger filtration of candidates before completing hiring process. |
Strategies |
4.1.1 | Review and develop EDIA’s recruitment policy and procedure clearly defining our criteria for recruitment and strategies for teacher and staff retention. |
4.1.2 | Teacher candidates must conduct a 25–40-minute demo lesson before being offered a position at EDIA. |
4.1.3 | Requesting written references from previous employers and contacting employers by phone and email to enquire about candidates. |
Objective 2 | Review salary scale in order to make it more attractive for qualified candidates |
Strategies |
4.2.1 | Review salary scale and consider increasing it for highly qualified experienced teachers based on their qualifications and experience. |
4.2.2 | Review additional entitlements to decide what can be modified in order to attract better teachers. |
4.2.3 | Obtain information from other online schools regarding salary scales and entitlements in order to ensure our packages are attractive and competitive to what is available in the market. |
Objective 3 | Establishing a recruitment committee that works under the direction of the head of the school |
Strategies |
4.3.1 | A recruitment committee of subject and administrative specialists will be formed for the purpose of conducting the interviews, viewing demo lesson, and finally providing a detailed report to the HR representative. |
4.3.2 | The recruitment committee should provide candidates with information about the subject he/she will be teaching and an overview of what is expected from him/her upon joining EDIA. |
4.3.3 | The interview committee will be responsible for communicating with the principal and lead teachers informing them of the appointment new teachers and suggesting where he/she should be placed based on the interview feedback, cv details, experience, and finally, the demo lesson perception. |
Objective 4 | Retain highly qualified, dedicated staff |
Strategies |
4.4.1 | Create a salary increment system which maintains an advantage for senior staff. |
4.4.2 | Provide a budget for appreciation of staff and teachers. |
4.4.3 | Establish a fiscal year bonus system which is attractive and encouraging for teachers and staff. The bonus system should be directly associated with a yearly staff assessment system that monitors their performance and provides with a rating which is then used to determine the bonus amount. |
4.4.4 | Consider providing a larger tuition discount for teachers who perform exceptionally well on their yearly evaluation. |
Intended Measurable Outcomes:
2021-22 | EDIA will retain 75% of the current teaching and academic staff. |
2022-23 | EDIA will retain 85% of the teaching and academic staff. |
2023-24 | EDIA will retain 95% of the teaching and academic staff and maintain that percentage thereafter. |
Timeframe and Accountability Matrix for Recruitment and retention
Objective - Task | Timeframe | Responsible Person (s) |
1 | By July 2022 | Directors & Principal |
2 | Same | Directors & Principal |
3 | Same | Directors & Principal |
4 | Ongoing | Directors & Principal |
Internal School Operations: Ensure that all internal operational affairs are systemic, systematic, and sustainable.
Objective 1 | Develop a systemic, systematic, and sustainable approach to daily school operations |
Strategies |
5.1.1 | Create a daily operational manual which contains information for each department. |
5.1.2 | Provide orientation and training to teachers, admin, and support staff informing them of the various operational procedures. |
5.1.3 | Providing access to digital versions of the operational plan. |
5.1.4 | Provide administration and support staff with detailed job descriptions so that they are aware of EDIA’s expectations from them. The job descriptions should be signed by the staff member, and he/she will be provided a copy for his/her records. During yearly evaluation, the job description will be the basis for the evaluation of the employee. |
5.1.5 | The organizational structure is created and distributed to all staff so that they are aware of the structure of the school. |
5.1.6 | Implement spot checks to make sure individuals are adhering to operational procedures. |
5.1.7 | Reward individuals who adhere to the operational system and hold others accountable for lack of adherence. |
Timeframe and Accountability Matrix for Internal School Operations
Objective - Task | Timeframe | Responsible Person (s) |
1 | Reviewed and revised yearly | Directors & Principal, Administrative Assistants |
Student Enrollment: EDIA strives to increase enrollment by 15% each year with an initial goal of doubling enrollment
Objective 1 | Develop a systematic and sustainable approach to student enrollment and retention. |
Strategies |
1. | Development and dissemination of outbound marketing materials (i.e. inforgraphics, leaflets, flyers, and videos) for advertising that can be shared on a variety of social media platforms, masjid (mosque), businesses, and community organizations. |
2. | Hosting information sessions and virtual open houses to provide an overview of the school and answer questions families may have. |
3. | Regularly update school website and student gallery to reflect the most current information representative of the school. |
4. | Use of inbound marketing to provide social proof that highlights the efforts of students via social media platforms such as IG, Twitter, Facebook and Pinterest (i.e. samples of student’s work, projects, things |
| made in the student clubs, contests entries, school newsletter, quotable stakeholder feedback, videos, facilitation of community events, engagement, and etc.) |
5. | Create a school enrollment campaign that is tied to gaining more digital traffic on our website its’ SEO as it relates to google and the worldwide web. |
6. | Ensure our school is registered correctly as a business on google business profile. |
7. | Improve online word of mouth marketing by asking parents to write reviews and testimonials that can be posted on the google business profile, Facebook, WhatsApp and telegram groups, great schools, and niche. |
8. | Offer trials for various programs or services. |
Timeframe and Accountability Matrix for Student Enrollment
Objective - Task | Timeframe | Responsible Person (s) |
1 | July – September December | Directors & Principal, Administrative Assistants |
EDIA’s SWOT Analysis:
Strengths | Weaknesses |
Comfortable, safe, learning and working environment Availability of various learning resources and digital content Technology support and guidance Decent student to teacher ratio Transparency of staff roles and responsibilities Faith-based learning environment that supports positive Islamic values and principles
| Poor student performance in Arabic, and Math subjects Limited ESL and special education support Need for improvement of HR, and financial department services Currently lack adoption of a standardized tests such as MAP and/or some other external assessment tools All teachers aren’t consistently using
digital platforms and resources to supplement learning |
Opportunities | Threats |
Partnering with local and international educational organizations which can assist with student assessments Collaborating with other schools for participation in U.S. based and international competitions Partnership with College and Universities to create pathways for HS students Improvement of the professional development plan for all teachers Improving HR, payroll, and accounting services
|
Possible teacher turnover due to other schools which offer a more competitive salary and benefits Potential student withdrawal due to lack of parent supervision at home and lack of face-to-face social interaction Cyber bullying and students being exposed to harmful content online, in addition to spending extended hours in front of a computer screen, or on devices
|